Creating Your Business Plan for Success

This webinar will help you:

· Determine if there is a real need for your product, technology or service

· Identify your market/market segment

· Examine what the competition looks like

· Determine your competitive advantage

. joined the Massachusetts Small Business Development Center Network as a senior business advisor in January 2002.  He is a management professional and an educator with functional experience in the fields of marketing, sales, strategic planning and e-commerce.  Prior to joining the MSBDC, Cliff worked for the University of Massachusetts Dartmouth as a professional lecturer and industry liaison teaching the principals of marketing, marketing research, sales management, strategic management, entrepreneurship and organizational behavior. He was also a member of the Management Department's advisory board of directors.Cliff Roberts, Jr